Books Digest: The 8 Best Books for Entrepreneurs

startup books ezetech

To be an entrepreneur is to be responsible for everything in your business — from the managing the people, to defining of the company’s vision. While there’s a different story behind the launch of every startup, there are several best books for entrepreneurs out there written by founders, business consultants, and those who have been on the front lines of creating a business from scratch.

Let’s check out 8 books that tell the stories of founders to get your inner entrepreneur thinking about how you will take on marketing, management, and leadership responsibilities when you take your leap into startup life.

Self-Improvement

The Hard Thing About Hard Things, by Ben Horowitz

best books for entrepreneurs - EzeTech

Ben Horowitz, co-founder of Andreessen Horowitz and one of Silicon Valley’s most respected and experienced entrepreneurs, offers essential advice on building and running a startup—practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular blog.

While many people talk about how great it is to start a business, very few are honest about how difficult it is to run one. Ben Horowitz analyzes the problems that confront leaders every day, sharing the insights he’s gained developing, managing, selling, buying, investing in, and supervising technology companies. A lifelong rap fanatic, he amplifies business lessons with lyrics from his favourite songs, telling it straight about everything from firing friends, to poaching competitors, cultivating and sustaining a CEO mentality, and knowing the right time to cash in.

Filled with his trademark humour and straight talk, The Hard Thing About Hard Things is invaluable for veteran entrepreneurs as well as those aspiring to their own new ventures, drawing from Horowitz’s personal and often humbling experiences.

Psychology

Mindset: The New Psychology of Success

best books for entrepreneurs - EzeTech

After decades of research, world-renowned Stanford University psychologist Carol S. Dweck, Ph.D., discovered a simple but groundbreaking idea: the power of mindset. In this brilliant book, she shows how success in school, work, sports, the arts, and almost every area of human endeavor can be dramatically influenced by how we think about our talents and abilities. People with a fixed mindset — those who believe that abilities are fixed — are less likely to flourish than those with a growth mindset — those who believe that abilities can be developed. Mindset reveals how great parents, teachers, managers, and athletes can put this idea to use to foster outstanding accomplishment.

In this edition, Dweck offers new insights into her now famous and broadly embraced concept. She introduces a phenomenon she calls false growth mindset and guides people toward adopting a deeper, truer growth mindset. She also expands the mindset the concept beyond the individual, applying it to the cultures of groups and organizations. With the right mindset, you can motivate those you lead, teach, and love — to transform their lives and your own.

Inspiration

Good to Great by Jim Collins

best books for entrepreneurs - EzeTech

This is a management book by Jim C. Collins that describes how companies transition from being good companies to great companies, and how most companies fail to make the transition. The book was published on October 16, 2001. “Greatness” is defined as financial performance several multiples better than the market average over a sustained period. Collins finds the main reason certain companies become great is they narrowly focus the company’s resources on their field of key competence.

The book was a bestseller, selling four million copies and going far beyond the traditional audience of business books.

Funding

Funded: The Entrepreneur’s Guide to Raising Your First Round by Katherine Hague

best books for entrepreneurs - EzeTech

The venture capital world is often intimidating and hard to navigate, even for the most seasoned entrepreneurs. But it doesn’t have to be. Entrepreneurs who run effective fundraising processes don’t do it by accident. With this book, you’ll learn what it takes to successfully raise a round of funding for your company.

Author Katherine Hague explains how the venture capital industry works and walks you through each step necessary to plan, execute, and optimize your own fundraising round. Packed full of exercises, checklists, and templates, this book guides you through the process from start to finish. It’s ideal for entrepreneurs raising later rounds of capital, as well as those just starting out.

Gain an understanding of core venture capital concepts and standards:

  •  Learn how to develop and hone an investor pitch
  • Come away with a plan to hit the fundraising trail for your company
  • Develop the confidence you need to negotiate key terms in a funding deal
  • Understand best practices in fundraising, and learn how to avoid the top 10 fundraising mistakes
Finance

Unshakeable by Tony Robbins

best books for entrepreneurs - EzeTech

For truly insightful financial advice, look no further than the guru himself, Tony Robbins. Unshakeable is, by all accounts, a compilation of “the best of the best.” It pulls knowledge from the top financial minds in the world to create a playbook for financial freedom.

For any aspiring entrepreneur looking to learn more about managing the financial aspect of their life (both personally and professionally) or even a seasoned veteran hoping to continue honing their skills, this is a must-read.

Management

Manage Your Day-to-Day by Jocelyn K. Glei

best books for entrepreneurs - EzeTech

Are you over-extended, over-distracted, and overwhelmed? Do you work at a breakneck pace all day, only to find that you haven’t accomplished the most important things on your agenda when you leave the office?

The world has changed and the way we work has to change, too. With wisdom from 20 leading creative minds, Manage Your Day-to-Day will give you a toolkit for tackling the new challenges of a 24/7, always-on workplace.

Stop doing busywork. Start doing your best work.

Marketing

The Lead Machine: The Small Business Guide to Digital Marketing

best books for entrepreneurs - EzeTech

Do you want to rank higher in Google, engage more people on Facebook, and build your email list? Do you want to generate more online leads and sales for your business? If so, then you’re just one click away from being able to create a digital marketing plan that works for your business.

In The Lead Machine, you’ll discover a simple, straight-forward method for digital marketing called the BARE Essentials of Digital Marketing.

Build – How to create a website that turns visitors into customers
Attract – What are the three most effective methods for driving highly qualified traffic to your site
Retain – How to stay in contact with prospects long after they’ve left your site
Evaluate – How to read and analyze your traffic reports so you can constantly improve your marketing and your conversion rates

Strategy

Competitive Strategy: Techniques for Analyzing Industries and Competitors

best books for entrepreneurs - EzeTech

Now nearing its sixtieth printing in English and translated into nineteen languages, Michael E. Porter’s Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world.

Electrifying in its simplicity—like all great breakthroughs—Porter’s analysis of industries captures the complexity of industry competition in five underlying forces. Porter introduces one of the most powerful competitive tools yet developed: his three generic strategies—lowest cost, differentiation, and focus—which bring structure to the task of strategic positioning. He shows how competitive advantage can be defined in terms of relative cost and relative prices, thus linking it directly to profitability, and presents a whole new perspective on how profit is created and divided. In the almost two decades since publication, Porter’s framework for predicting competitor behaviour has transformed the way in which companies look at their rivals and has given rise to the new discipline of competitor assessment.

Competitive Strategy has filled a void in management thinking. It provides an enduring foundation and grounding point on which all subsequent work can be built. By bringing a disciplined structure to the question of how firms achieve superior profitability, Porter’s rich frameworks and deep insights comprise a sophisticated view of competition unsurpassed in the last quarter-century.

 


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